CALL OR TEXT (416) 828-0440




RUIFIER, founded by London based designer Rachel Shaw, has been creating unique and whimsical jewelry designs for the modern-day.  Her works can been seen gracing the pages of magazines and worn on the red carpets by celebrities like Reese Witherspoon, Zoe Saldana, Ellie Goulding, Emma Robberts, Lily Allen and Natalie Imbruglia to name a few. With RUIFIER's adaptable and stackable pieces it is easy to individualize and create a new look everyday to suit your style.







Tatler Magazine - March 2016
Featuring Ruifier Animaux Patch Ring




Cosmopolitan UK - July 2015
Featuring Ruifier Petit Shay Ring



U Magazine - July 2015
Featuring Ruifier Petit Lei Pendant


RUIFIER Fine Jewellery was founded in London by designer Rachel Shaw. The name is derived from the word ‘Reify’, an English word meaning to make a concrete object from an abstract idea.  

As well as being worn individually, RUIFIER Jewellery can be layered in an array of ways to create iconic pieces. These elements are crucial to the RUIFIER aesthetic, timeless jewellery with a sense of whimsy that are designed to be treasured.


Top: Animaux Patch Ring
Bottom: Animaux Perdi Ring
Top: Animaux Flopsy Ring
Bottom: Animaux Whiskers Ring 


Petit Lei Pendant


Petit Belle Studs


Petit Shay Ring